<?php
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add_filter('altr_OrganizationSchemaDefault', 'altr_organization_schema');
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function altr_organization_schema(array $schema):array {
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return array_merge($schema, [
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'id' => '#legacy-tattoo-removal',
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'type' => 'JVBase\managers\SEO\render\Thing\Organization\LocalBusiness\HealthAndBeautyBusiness',
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'name' => 'Legacy Tattoo Removal',
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'url' => get_home_url(),
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'description' => 'The laser techs who love tattoos: Edmonton\'s removal experts working with tattoo artists.',
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'slogan' => 'See the Difference.',
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'logo' => get_theme_mod('custom_logo'),
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'foundingDate' => '2023-10-03',
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'founder' => [
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[
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'id' => 'madi-rawson',
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'type' => 'JVBase\managers\SEO\render\Thing\Person\Person',
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'name' => 'Madi Rawson',
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'url' => 'https://madimori.ca'],
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[
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'id'=> 'heidi-freschauf',
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'type' => 'JVBase\managers\SEO\render\Thing\Person\Person',
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'name' => 'Heidi Freschauf'],
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[
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'id'=> 'jake-vanderwerf',
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'type' => 'JVBase\managers\SEO\render\Thing\Person\Person','name' => 'Jake Vanderwerf', 'url' => 'https://jakevan.ca'],
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],
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'sameAs' => [
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'https://www.instagram.com/LegacyTattooRemoval',
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'https://www.facebook.com/LegacyTattooRemoval',
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'https://www.tiktok.com/@legacytattooremoval',
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'https://bsky.app/profile/legacytattooremoval.ca'
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],
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// Contact
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'telephone' => '+1-825-925-7398',
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'email' => 'info@legacytattooremoval.ca',
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// Address - note the key names
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'address' => [
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'streetAddress' => '6551 111 St NW',
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'addressLocality' => 'Edmonton',
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'addressRegion' => 'AB',
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'postalCode' => 'T6H 4R5',
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'addressCountry' => 'CA',
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],
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// Geo - note the key names
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'geo' => [
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'latitude' => '53.5035125',
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'longitude' => '-113.5188023',
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],
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// Business details
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'priceRange' => '$$',
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'paymentAccepted' => ['Cash', 'Credit Card', 'Debit Card', 'E-Transfer'],
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'currenciesAccepted' => ['CAD'],
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'areaServed' => [
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[
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'id' => '#edmonton',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Edmonton',
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'sameAs' => 'https://en.wikipedia.org/wiki/Edmonton'
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],
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[
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'id' => '#stalbert',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'St. Albert',
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'sameAs' => 'https://en.wikipedia.org/wiki/St._Albert,_Alberta' ],
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[
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'id' => '#sherwoodpark',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Sherwood Park',
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'sameAs' => 'https://en.wikipedia.org/wiki/Sherwood_Park' ],
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[
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'id' => '#leduc',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Leduc',
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'sameAs' => 'https://en.wikipedia.org/wiki/Leduc,_Alberta' ],
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[
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'id' => '#sprucegrove',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Spruce Grove',
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'sameAs' => 'https://en.wikipedia.org/wiki/Spruce_Grove' ],
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[
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'id' => '#calgary',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Calgary',
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'sameAs' => 'https://en.wikipedia.org/wiki/Calgary' ],
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[
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'id' => '#reddeer',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Red Deer',
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'sameAs' => 'https://en.wikipedia.org/wiki/Red_Deer,_Alberta' ],
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[
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'id' => '#strathconacounty',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Strathcona County',
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'sameAs' => 'https://en.wikipedia.org/wiki/Strathcona_County' ],
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[
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'id' => '#grandprairie',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Grande Prairie',
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'sameAs' => 'https://en.wikipedia.org/wiki/Grande_Prairie' ],
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[
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'id' => '#lloydminster',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Lloydminster',
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'sameAs' => 'https://en.wikipedia.org/wiki/Lloydminster' ],
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[
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'id' => '#fortsaskatchewan',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Fort Saskatchewan',
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'sameAs' => 'https://en.wikipedia.org/wiki/Fort_Saskatchewan' ],
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[
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'id' => '#camrose',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Camrose',
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'sameAs' => 'https://en.wikipedia.org/wiki/Camrose,_Alberta' ],
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[
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'id' => '#stonyplain',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Stony Plain',
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'sameAs' => 'https://en.wikipedia.org/wiki/Stony_Plain,_Alberta' ],
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[
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'id' => '#coldlake',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Cold Lake',
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'sameAs' => 'https://en.wikipedia.org/wiki/Cold_Lake,_Alberta' ],
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[
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'id' => '#draytonvalley',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Drayton Valley',
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'sameAs' => 'https://en.wikipedia.org/wiki/Drayton_Valley' ],
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[
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'id' => '#ponoka',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Ponoka',
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'sameAs' => 'https://en.wikipedia.org/wiki/Ponoka,_Alberta' ],
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[
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'id' => '#vegreville',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Vegreville',
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'sameAs' => 'https://en.wikipedia.org/wiki/Vegreville' ],
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[
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'id' => '#fortmcmurray',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Fort McMurray',
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'sameAs' => 'https://en.wikipedia.org/wiki/Fort_McMurray'],
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[
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'id' => '#lethbridge',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Lethbridge',
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'sameAs'=> 'https://en.wikipedia.org/wiki/Lethbridge' ],
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[
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'id' => '#airdrie',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Airdrie',
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'sameAs' => 'https://en.wikipedia.org/wiki/Airdrie,_Alberta'],
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[
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'id' => '#medicinehat',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Medicine Hat',
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'sameAs' =>'https://en.wikipedia.org/wiki/Medicine_Hat'],
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[
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'id' => '#cochrane',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Cochrane',
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'sameAs' => 'https://en.wikipedia.org/wiki/Cochrane,_Alberta' ],
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[
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'id' => '#okotoks',
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'type' => 'JVBase\managers\SEO\render\Thing\Place\AdministrativeArea\City',
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'name' => 'Okotoks',
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'sameAs' => 'https://en.wikipedia.org/wiki/Okotoks'],
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],
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// Hours - note the key names
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'openingHoursSpecification' => [
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[
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'type' => 'JVBase\managers\SEO\render\Thing\Intangible\StructuredValue\OpeningHoursSpecification',
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'dayOfWeek' => ['Wednesday', 'Thursday', 'Friday', 'Saturday', 'Sunday'],
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'opens' => '10:00',
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'closes' => '18:00'
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]
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],
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// Services as offer catalog
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'hasOfferCatalog' => [
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'name' => 'Our Services',
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'items' => [
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[
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'type' => 'JVBase\managers\SEO\render\Thing\Intangible\AggregateOffer',
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'id' => '#fading-for-cover-up-tattoo',
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'lowPrice' => '150',
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'highPrice' => '400',
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'priceCurrency' => 'CAD',
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'priceSpecification' => [
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'type' => 'JVBase\inc\managers\SEO\render\Thing\Intangible\StructuredValue\UnitPriceSpecification',
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'minPrice' => '150',
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'maxPrice' => '400',
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'priceCurrency' => 'CAD',
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'unitText' => 'treatment'
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],
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'itemOffered' => [
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'id' => 'service-fading-for-cover-up-tattoo',
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'type' => 'JVBase\managers\SEO\render\Thing\Intangible\Service',
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'name' => 'Tattoo Fading for Cover Up Tattoos',
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'description' => 'Precise laser fading to prepare your skin for a new tattoo. We work directly with your tattoo artist to target exactly what\'s in the way.',
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]
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],
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[
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'id' => '#complete-tattoo-removal',
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'type' => 'JVBase\managers\SEO\render\Thing\Intangible\AggregateOffer',
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'lowPrice' => '150',
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'highPrice' => '400',
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'priceCurrency' => 'CAD',
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'priceSpecification' => [
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'type' => 'JVBase\inc\managers\SEO\render\Thing\Intangible\StructuredValue\UnitPriceSpecification',
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'minPrice' => '150',
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'maxPrice' => '400',
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'priceCurrency' => 'CAD',
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'unitText' => 'treatment'
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],
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'itemOffered' => [
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'id' => 'service-complete-tattoo-removal',
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'type' => 'JVBase\managers\SEO\render\Thing\Intangible\Service',
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'name' => 'Complete Tattoo Removal',
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'description' => 'Full removal of unwanted tattoos using PicoWay laser technology. Safe for all skin types with minimal scarring.',
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],
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],
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[
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'id' => 'permanent-makeup-removal',
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'type' => 'JVBase\managers\SEO\render\Thing\Intangible\Offer',
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'price' => '200',
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'priceCurrency' => 'CAD',
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'priceSpecification' => [
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'type' => 'JVBase\inc\managers\SEO\render\Thing\Intangible\StructuredValue\UnitPriceSpecification',
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'price' => '200',
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'priceCurrency' => 'CAD',
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'unitText' => 'treatment'
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],
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'itemOffered' => [
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'id' => 'service-permanent-makeup-removal',
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'type' => 'JVBase\managers\SEO\render\Thing\Intangible\Service',
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'name' => 'Permanent Makeup Removal',
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'description' => 'Specialized removal of cosmetic ink including microbladed brows, freckles, and scalp micropigmentation (SMP).',
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],
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],
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[
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'id' => 'scalp-smp-removal',
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'type' => 'JVBase\managers\SEO\render\Thing\Intangible\AggregateOffer',
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'lowPrice' => '200',
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'highPrice' => '400',
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'priceCurrency' => 'CAD',
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'priceSpecification' => [
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'type' => 'JVBase\inc\managers\SEO\render\Thing\Intangible\StructuredValue\UnitPriceSpecification',
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'minPrice' => '200',
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'maxPrice' => '400',
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'priceCurrency' => 'CAD',
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'unitText' => 'treatment'
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],
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'itemOffered' => [
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'id' => 'service-scalp-smp-removal',
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'type' => 'JVBase\managers\SEO\render\Thing\Intangible\Service',
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'name' => 'Scalp Micro Pigmentation Removal',
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'description' => 'Specialized removal of scalp micro pigmentation (SMP).',
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],
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],
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[
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'id' => 'pro-bono-laser-tattoo-removal',
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'type' => 'JVBase\managers\SEO\render\Thing\Intangible\Offer',
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'price' => 'free',
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'itemOffered' => [
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'id' => 'service-pro-bono-laser-tattoo-removal',
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'type' => 'JVBase\managers\SEO\render\Thing\Intangible\Service',
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'name' => 'Pro Bono Removal Services',
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'description' => 'Free and sliding-scale tattoo removal for gang-related, hate symbols, domestic violence, and human trafficking tattoos.',
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],
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],
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]
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],
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'aggregateRating' => [
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'ratingValue' => 5,
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'reviewCount' => 109,
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'bestRating' => 5,
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'worstRating' => 1,
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],
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]);
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}
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add_filter('altr_WebsiteSchemaDefault', 'altr_website_schema');
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function altr_website_schema(array $schema):array
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{
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return array_merge(
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$schema,
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[
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'type' => 'JVBase\managers\SEO\render\Thing\CreativeWork\WebSite',
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'name' => 'Legacy Tattoo Removal',
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'description' => 'The laser techs who love tattoos: Edmonton\'s removal experts working with tattoo artists.',
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'inLanguage' => 'en-CA',
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'potentialAction' => [
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[
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'type' => 'JVBase\inc\managers\SEO\render\Thing\Action\ScheduleAction',
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'id' => 'free-consult',
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'name' => 'Book a Free Consultation',
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'target' => '/free-consult/',
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'description' => 'Schedule your free consultation today',
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],
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[
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'id' => 'get-an-estimate',
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'type' => 'JVBase\inc\managers\SEO\render\Thing\Action\CommunicateAction',
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'name' => 'Get an Estimate',
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'target' => '/get-an-estimate/',
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'description' => 'Get a rough estimate before you book.',
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],
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[
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'id' => 'contact',
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'type' => 'JVBase\inc\managers\SEO\render\Thing\Action\CommunicateAction',
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'name' => 'Contact Us',
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'target' => '/contact/',
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'description' => 'Get in touch with our team',
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],
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],
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],
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);
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}
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